Why Brexit was a victory for the British people but a defeat for Adland

The EU Referendum Result was a landmark victory for Vote Leave as I predicted in The Drum last week for three reasons:
1. It has terminated our relationship with the EU after 43 years.
2. The turnout was the highest for any election in the UK’s history with some 33.3 million people voting representing 72.2% of all eligible voters.
3. It has resulted in the departure of the Prime Minister, ‘lucky’ Dave, by October.
A lot has been written about the campaign and the raft of &lsquo