21-11-2016 17:06 via thedrum.com

Vice launches health vertical, Tonic

Vice has created its third channel this year, Tonic, focused on health. The channel will feature short- and long-form documentaries, as well as editorial series such as “International Mom Advice,” and “What I’m Freaking Out About Today.”
Tonic was first announced in April when the company noted that Kate Lowenstein, formerly at Prevention magazine, would run a health vertical. Vice also added Pulitzer Prize winning Siddhartha Mukherjee as the editor at large and Mik
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