US Creative Work of the Week: Lennox – Degrees of Perfect

Many home appliance brands are currently obsessed with showing consumers how “smart” or “connected” their products are. While heating and air conditioning company Lennox has certainly taken part in this trend – one of its latest ads touts the brand’s iComfort S30 thermostat that can sense changes in your environment – the brand recently had a little fun by taking the spotlight off of functionality and instead showing how the brand’s appliances