Three trends that will secure the future of broadcast TV

It’s become fashionable lately to be a pessimist about broadcast TV. Industry insiders wring their hands over millennials’ shift to mobile video and their parents’ cord-cutting. Some take the naysaying even further: Netflix’s CEO has claimed that by 2030 broadcast will cease to exist.
But, to paraphrase Mark Twain, reports of broadcast’s demise are greatly exaggerated. The truth is that broadcast is a robust and resilient industry that’s survived existent