Three steps to increasing your video engagement

Just like almost every digital tool or gadget, video has evolved through time. It started off as a montage of still images that only a few would experience, and now you can gain millions of views by capturing content from the palm of your hand. Mark Darlington, head of video at LoveThat, considers how brands can better embed video into their marketing strategy.
Over recent years it feels like the evolution of technology has increased in speed. The way we consume media has changed