Thomas Cook restructures to combine digital and marketing teams to better target holidaymakers

UK travel firm Thomas Cook has has rejigged the structure of its business, combining its marketing and digital functions and announcing a host of promotions and appointments.
The brand says the merging of its marketing and digital teams will allow it to further develop its use of digital and social media to market its holidays and better target potential and existing customers throughout the year. 
It also hopes the move will help bring it closer in line with changing booking habits. T