The O2 appoints Impero as lead creative agency

The O2 has appointed independent agency Impero as their lead creative agency. 
The creative agency will be working with The O2 to create a brand campaign that will celebrate The O2 as the world’s premiere entertainment destination and as a brand itself. The campaign will roll out online and through social media, as well as out of home and within The O2.
Jules Arnott, marketing and communications director of The O2 said: “Impero showed an immediate understanding of our brand