The Intranet: The black sheep of the digital industry?

An article recently published in The Drum asked if 'internal comms' was the dirty word of the creative industry. Its author, Giles Hicks, creative director at Synergy Creative, successfully argued the point that creativity in internal communications is both challenging and sophisticated, requiring a firm understanding of brand, engagement and insight and as such should receive the same kind of recognition and respect as its consumer-focused counterpart.
This got me thinking about the services an