The Drum Content Awards nominees revealed with Google commanding increased dominance in the content marketing arena

Industry fears that Google and Facebook are making a bigger claim for creative and content budgets have been stoked by this year’s Drum Content Awards nominations, which has seen internet behemoth Google nominated 12 times across nine categories in the content marketing space.
The Drum Content Awards, now in its second year, was born out of a recognition of the ever-increasing prominence of content marketing as a panacea to challenges facing the industry including adblocking, dwi