The 'Experience Era' is reshaping the way we use information

Information used to be a scarce commodity which was sought and valued. With limited methods to distribute knowledge, those that possessed it remained in the minority. Those with the knowledge had the power.
We now live in a time where information is plentiful and the way it’s used is in a state of change; simply having information is not enough. It must be utilised.
Over the last 20 years, plenty has changed around how information is used. As consumers, we are moving from an age