23-06-2016 16:39 via thedrum.com

Stratajet hires Roast to help take private jet hire to the masses

Private jet booking app Stratajet has hired digital agency Roast to help it take the mode of transport for the elite to the masses.
The start-up has tasked its agency to handle natural and paid search as it looks to grow awareness.
Much of the strategy for both aspects of search will focus on tactical campaigns, with Stratajet’s head of marketing Ricardo Gato taking particular interest in Roast’s ability to respond to briefs quickly during the pitch. Alongside that, Gato has previous
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