Sport England shares how it kept women active during the pandemic

Sport England and Cyber-Duck won the ‘Travel/Leisure/Tourism/Sports’ category at The Drum Awards for the Digital Industries 2021. Here, the team behind the winning entry reveals the secrets of this successful project...
The challenge
Sport England is a public body that encourages everyone in the UK to become and stay active. Since 2019, Cyber-Duck has been its digital partner.
Cyber-Duck was originally engaged to develop Sport England’s digital strategy and main website. Our us