25-08-2016 15:10 via thedrum.com

Snapchat versus Instagram: The war of the Stories

You know the story. Mean old Instagram stole poor little Snapchat’s Stories leaving Twitter enraged and Facebook to simply shrug its shoulders and pretend it had nothing to do with it. Just as Snapchat was establishing itself as an exciting social media platform worthy of mainstream attention, Instagram snuck behind a filter and nicked the very thing that made it so attractive to brands looking to connect with younger audiences. It was an audacious move.
But then again, it was probably to
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