Quit smoking campaign Stoptober returns with help from new Facebook Messenger Bot

 
Stoptober, the 28-day mass quit smoking attempt from Public Health England, has revamped this year’s campaign with a Facebook Messenger bot as it looks to extend its influence and convince more people to stop smoking.
The decision to run a messaging bot this year is based on insights from Global Web Index which show Facebook Messenger to be the most popular messaging app in the UK and the second most popular social network, behind Facebook.
The bot will provide instant practical sup