Pret reveals its recipes in Buzzfeed-style video tutorial

Pret is exploring the use of 'magic hand' Buzzfeed-style food videos and is opening up the secrets of its recipes for its newest vegan option. 
Pret wanted to raise awareness of its new 'Chef’s Special' via the 45-second video while also testing the idea of showing customers how to make their recipes themselves.  
The coffee chain worked with Bosh a how-to-cook channel that creates food and drink plant-based recipes, to create the point-of-view video. It&