Nike's Ronaldo ad dominates Euro 2016 ad battle while Adidas is left trailing

Nike’s ‘The Switch’ ad featuring Cristiano Ronaldo has emerged as the most shared ad of Euro 2016, according to new data from Unruly.
The six minute long film showing the Real Madrid star magically swapping places with an English teenager has been by far the most shared ad of the tournament, dominating Adidas’ ‘First Never Follows’ ad which stars home nation favourite Paul Pogba.
The video ad tech company placed it atop its top 10 list with 335,618 shares sinc