Marmite: Love it or hate it – but is that really the question on consumers' lips any more?

With the recent public spat between Unilever and Tesco over the price of Marmite and other branded products on the shelves of the super-retailer, we saw the potential effect – real or not – of the current currency crisis.
But something interesting has happened. Sales of the salty stuff rocketed by 61% after the story broke. Was it because consumers rushed to stock up on their beloved spread before a price hike? Or was there a genuine outpouring of brand love?
Our shopping habits