Marketing Momeny 91: Barbie’s ‘Imagine the Possibilities’ video goes viral

To celebrate the Ad Club of New York's 120th anniversary, The Drum is inviting readers to share their favorite marketing moments from the past 120 years.
Today’s marketing moment was chosen by Laura Lefever, senior partner & strategic planning director at Maxus. Below, find out why Barbie’s ‘You Can Be Anything’ campaign is one of her favorite marketing moments.
It was a proud moment when Mattel launched the “You Can Be Anything” campaign la