Lil-Lets appoints Brass as its new social media agency

Leading sanitary protection brand Lil-Lets has appointed integrated marketing agency Brass as its social media consultancy, following a competitive pitch.
Brass assume responsibility for Lil-Lets’ social strategy and content creation, while also supporting the brand’s ATL campaigns set to launch later in the year.
Joanne Mintz, UK marketing manager at Lil-Lets, said of the appointment: “Brass delivered a compelling social pitch which demonstrated great strategic thinking backed