“Keep It Simple, Stupid”

Last week myself and a number of people across the UK marketing community launched our second installment of 'No BS Email Marketing'
Born out of the frustration of self-promotion obsessed sales guys dominating the stage we set out to diversify who was starting these conversations.
We started with in-house email marketers to offer their insights + opinion on a range of topics and I think The Drum readers will find these really interesting too.
As a taster of the email guide, we're exclu