14-12-2016 12:07 via thedrum.com

Is YouTube about to play nice with TV broadcasters?

Complementary isn’t a word to best describe YouTube’s relationship with the TV industry and yet it seems the video service wants it to be moving forward.
Antagonistic, provocative and disruptive are adjectives that normally dominate column inches when the video service decides to talk about television. But at its annual Brandcast sales pitch to advertisers, the company’s senior executives took a softer approach that was far from the anti-TV stance it took at last year’s e
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