25-10-2016 15:00 via thedrum.com

Hulu increases marketing as Netflix slows theirs down

Found Remote recently launched a new partnership with MediaRadar, a leading ad-sales intelligence platform to understand how the major OTT platforms are diversifying their marketing efforts.
For the end of October, Netflix was still in the lead but decreased their marketing by 44%. Huly on the other hand increased the number of shows they marketed from 3 to 9. Here are the full insights.MediaRadar chart for Found Remote
 
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Insights: 
Hulu increased the number of shows they ar
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