HSBC ads among latest ruled to be greenwashing by ASA
The UK’s regulator of advertising received 45 complaints about whether the bank could advertise itself as environmentally responsible.
Two posters by the major bank HSBC have been dubbed greenwashing by the Advertising Standards Authority (ASA) in its latest rulings, it was announced today.
First seen in October last year at bus stations in and around London and Bristol, the posters posited HSBC as a sustainable brand.
The first poster featured the strapline: &lsqu
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