Hershey’s Take5 recently “remixed” Uber by picking up riders in dump trucks, convertibles & other unexpected cars

Earlier this year, Hershey decided to relaunch its Take5 bar in an effort to generate some buzz around what the company has dubbed “the greatest candy bar you’ve never heard of.”
While Take5 has developed a “cult-like following that’s driven the bar’s 10 percent growth over the last three years even without any marketing support,” according to Hershey, the brand recently partnered with marketing students to create new packaging in the hopes of making the