Heathrow Express appoints TVC to lead 18th birthday campaign activity

Heathrow Express, the fastest airport link between Heathrow and central London, has announced the appointment of TVC to lead its latest campaign activity.
TVC, who won the work following a three-way pitch, will implement an integrated campaign across earned, owned and paid channels, aimed at an ABC1 audience and focused on the speed and convenience of the service which carries 16,000 passengers a day on the 15-minute journey between Heathrow and Paddington.
Activity kicked off in late July with