19-08-2016 18:04 via thedrum.com

Government readying campaign to tackle growing concerns over antibiotic resistance

The government is set to launch a campaign to advise against the over-prescription of antibiotics as concerns over the development of drug-resistant superbugs becomes more pressing.
Public Health England, executive agency of the Department of Health in the UK, is seeking a creative agency to launch a new antimicrobial resistance (AMR) campaign as pressure mounts on governments across the world to take action against this “increasingly serious threat”, as outlined by the World Health
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