Falling pound may level the playing field for UK's smaller agencies

While a volatile economy casts a dark cloud over the prospects of the advertising sector post-Brexit vote, for some of the smaller and independent agencies a sliding sterling contains a silver lining.
The immediate benefit of a weak pound is making certain marketing services cheaper and therefore more competitive to overseas advertisers. With the pound plunging to a 31-year low against the dollar as it hovers at a three-year low against the euro, agency bosses are torn between whether to push fo