Emonomics, de-cocooning, AI: Faith Popcorn offers her predictions for 2017

The “Nostradamus of Marketing” has predicted some of the biggest trends of the last decade and now she has her sights set on 2017. Faith Popcorn is looking towards the next year as one marked by change, especially as a new administration takes over the White House. Additionally,  the marketing consultant and futurist sees the next year at being at odds with itself.
Her predictions  are based on the huge trends of 2016, including brand compassion as a major trend.
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