Discovery’s Shark Week comes to life through shark emoji on Twitter

 
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Shark Week is transporting viewers to the open waters, including a custom shark emoji on Twitter. When fans use #SharkWeek in their tweets throughout the week (which started on Sunday), they will trigger a special shark emoji that will attach to the tweet itself.
"Shark Week is a huge cultural TV moment, which means it's also a big moment on Twitter," Andrew Adashek, Head of TV at Twitter told Found remote. "We worked with Discovery to create a custom Twitter emoji that reward