Coat Paints’ debut TV ad is a reminder to always be yourself

Coat Paints has launched its debut TV ad to introduce the nation to its brand platform ‘This is the Paint.’
In the first spot, which was created by Hearts & Minds, viewers hear a man talking about a much-loved doll from his childhood. He recalls that when he grew up, people weren’t as opened-minded as they are today and his sisters would sneak him their toys “on the sly.”
He’d take them, dress them up and hide them away ashamedly... but fast forward to the