Chinese investors snap up adtech start-up Media.net for $900m

Ad-tech start-up Media.net has been acquired by a Chinese group for $900m in what the company has dubbed the third largest acquisition in the sector.
The group, led by Zhang Zhiyong, Beijing Miteno Communication Technology chairman, will look to expand the ad-tech firm beyond the US, where it makes 90 per cent of its revenue, into the lucrative Chinese market. The company will be integrated with the telecom group.
Media.net, a partner of Yahoo, powers contextual ads provided by it and Bing searc