Young, quick and very hip: Missguided and Pretty Little Thing hit the big time

The online ‘fast fashion’ sales model is doing wonders for a new breed of northern-based online retailers targeting teenagers and young womenThere is a powerful new club in the north-west of England but its most bankable players are probably unfamiliar, despite raking in hundreds of millions of pounds a year from fans.Meet Boohoo, Pretty Little Thing and Missguided, the Manchester-based online companies threatening to take over fashion retailing with inexpensive, brash clothes that a