‘We are not a retro company’: Sega prepares to go back to the future

Sega started as a rock’n’roll breath of fresh air in a Nintendo-dominated world – and America and Europe CEO Shuji Utsumi wants to shake things up once againFor more than a decade, between the late 80s and the dawn of the 21st century, Sega was one of the coolest video game companies on the planet. Its arcade games, from Golden Axe to Virtua Fighter, were blockbuster successes; the Mega Drive brought a punk rock attitude to the home console scene, challenging Nintendo’s f