Profits with purpose: can social enterprises live up to their promise?

While the number of social enterprises is increasing in Australia, there are questions as to whether they can have the much hoped-for impact If an inspirational but not-yet-famous founder of a small Australian company wrote a business book and invited people to pay what they wanted, how much would shoppers shell out?Your answer may depend on your view of human nature: would they throw a dollar at it and get a bargain, or calculate a fair price in relation to the other books on the shelf? Continu