Philip Morris's vision of cigarette-free future met with scepticism

Campaigners and analysts question Marlboro maker’s claims that new heat-not-burn iQos could see cigarettes phased out Claims by tobacco giant Philip Morris, the US company behind brands including Marlboro, that conventional cigarettes could become a thing of the past have been met with scepticism.Speaking as he launched a new product that the firm claims is less harmful than traditional smoking, chief executive André Calantzopoulos predicted a “phase-out period” for ciga