Jeff Fairburn's tin ear makes Persimmon the home of executive greed

He finally gave up a small fraction of his ‘preposterous’ bonus but too late in the gameJeff Fairburn didn’t buckle when his chairman, as well as the head of Persimmon’s remuneration committee, resigned in December over his insistence on taking his £100m bonus in full. Nor did he waver in the media storm that followed. He’d make a donation to charity, he eventually conceded, but never got round to defining what he meant by a “very meaningful” sum.