‘I can see a world where Spotify doesn’t exist’: will a new generation of music streaming companies succeed?

Nimble, open-minded outfits such as Nina Protocol, Cantilever and Subvert are looking to bring more money to artists, and a richer experience for listenersThe noise around Spotify this year has been louder than ever, from Liz Pelly’s book Mood Machine – a biting indictment of the company and its alleged practices, described as “error-riddled theories” by Spotify itself – to a slew of indie artists leaving the platform due to political and ethical reasons. There was