How a £1 bikini revealed the changing shape of fast fashion

Missguided’s bargain swimwear made headlines last week, but the episode showed how high-street names have been left behind by nimble online firmsIt was billed as the bikini that “won’t break your bank balance but might break the internet” because of the predicted stampede of shoppers to get their hands on a skimpy black polyester two-piece.The £1 costume from Manchester-based online retailer Missguided went on sale nearly a fortnight ago, but hit the headlines last