Could growth hacking be the low-cost key to business success?

Described as a new way to do marketing, growth hacking opens up opportunities for businesses committed to experimentationGrowth hacking could be perceived as the realm of high-flying startups, but for cash-strapped small businesses, growing fast at a low cost should be a no-brainer. Put simply, growth hacking uses innovative strategies to attract the maximum number of customers, while spending as little as possible. The concept was coined by Silicon Valley entrepreneur Sean Ellis in 2010. Ellis