Comcast outbids Rupert Murdoch’s Fox to win control of Sky

US cable giant wins auction with offer of £30bn, ending years of Murdoch controlRupert Murdoch’s control of Sky is likely to end after three decades after his 21st Century Fox company was outbid by US rival Comcast, which offered £30bn to take full control of the British-based broadcaster in a high-stakes auction.The announcement on Saturday that Comcast has emerged on top was made after both companies submitted blind bids in a highly unusual process overseen by the Takeover Pa