Building radio for the trades

Fix Radio’s weekly audience has grown to 211,294 tradespeople in the UK between June and November, according to Nielsen, an audience measurement, data and analytics firm. Nielsen also reported that the builders station’s potential weekly audience reach had grown to 286,066 tradespeople, including those within earshot of the radio at their work site. The report estimated that Fix Radio had a monthly reach of 290,592 across the UK, with a potential reach of 355,934 tradespeople.
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