Just 23% Optimise Automation With CX Insights, CallMiner Report Finds

A new CallMiner report highlights a gap between automation and the use of customer insights.
The 2026 CX Landscape Report, produced in partnership with Vanson Bourne, examines how organisations are using automation, AI and CX data.The report found that just 23% of organisations say their customer interactions are both highly automated and consistently optimised using CX insights.While automation and AI are now widely used across customer experience, the findings suggest organisations are still w