Under the influence: Beast Games and the YouTube-ification of television
Amazon’s hugely successful extreme competition series is the latest attempt to lure younger online viewers to TVBeast Games, Amazon Prime Video’s reality competition series hosted by the YouTuber known as MrBeast, is not a well-made show. It is certainly an expensive show, something Mr Beast, the alter ego for 26-year-old Jimmy Donaldson of Greenville, North Carolina, likes to frequently remind viewers. The series is a feat of scale shocking to audiences outside the realm of YouTube,
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