Stockbait? BuzzFeed plots IPO as clicks and videos keep public hooked

Chief executive Jonah Peretti has not offered a timeline for the move, but investors will want to know after site was valued at $850m in AugustBuzzFeed is planning an IPO, the company’s CEO, Jonah Peretti, announced at a tech conference on Wednesday. It’s a long-expected move from the wildly popular site, which in recent years has moved from simple aggregation and funny listicles into video, hard political news and arts coverage. Peretti didn’t say when the IPO would happen, but investors