03-11-2022 07:00 via theguardian.com

‘He is poised to open the floodgates’: can Twitter survive Elon Musk – or even thrive?

Since buying it, the billionaire has wasted no time shaking up the struggling social media firm, cutting staff and introducing fees. But can he make the platform matter again – or will it become a hellscape of hateful content and misinformation?
Twitter isn’t a good place to be right now. That’s nothing new, but the day-to-day awfulness has been ramped up by Elon Musk’s chaotic acquisition. In the week since he marched through the company’s San Francisco office hold
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