#couscousforcomment: the hashtag shaming Instagrammers who demand free food

Chefs around the world are fed up with so-called social media influencers offering ‘exposure’ – and they’re biting backOne day in April Duncan Welgemoed, chef and part owner of Africola, was checking his emails when he saw a request from a contestant on the Australian reality TV cooking show My Kitchen Rules. She wanted to dine for free in his restaurant. In return she would post some stories on Instagram, giving him exposure.Africola didn’t need the exposure. It&rs