Cost of Galaxy's battle against iPhone on the rise

By Se Young Lee SEOUL, (Reuters) - Samsung Electronics has pulled out all the stops on its new Galaxy smartphones, but their modest prices compared to the latest iPhones throw an uneasy spotlight on the long-term cost of fighting Apple's premium branding. The 64-gigabyte model of the Galaxy S6 edge costs $290.45 (193.4 pounds) to make, according to IHS Technology. For the price of producing 100 sets of this S6 edge model, Apple can make 121 sets of 64-GB iPhone 6 Plus, calculations by Reute