Kentucky Derby, where revenue flows like aged Bourbon

Since its first running in 1875, the Kentucky Derby has remained one of those tribal, celebratory events that bring our ever-fragmented viewing populace together. The Kentucky Derby is our equine Miss America pageant, the first Saturday in May devoted to the Sport of Kings and the beautiful people who attend the annual behatted, bespoke gala at the famed Churchill Downs in Louisville, Kentucky. While the odds are long that we'll see another Triple Crown winner this year, Churchill Downs, broadca