Have psychologists found a better way to persuade people to save the planet?

Recent studies linking people’s views on social inequality to how they think and act on environmental issues could prove crucial to changing their behaviourIn the 1990s, psychologists at the University of California, Los Angeles, developed a scientific theory to account for all the prejudice and violence in the world. Social dominance theory, which attributes sexism and racism (among other isms) to the way humanity organises its social structures, can be used to explain everything from opp