Why Tesco joined the online grocers gold rush
The rush of orders for online grocery deliveries during lockdown threatened to overwhelm even the country’s largest and best-prepared supermarkets. Ocado, which presents itself as a high-tech digital supermarket, even had to stop accepting online orders from new customers at the height of lockdown panic-buying. The rapid change in customer behaviour caused by lockdown has convinced many supermarkets to speed up their plans to embrace online grocery deliveries. On Monday, Tesco announced th
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